Archive for October, 2009

Promoting Developers through the OpenBox Directory

While providing additional resources for mobile application developers, we realized that we needed to do more to promote the efforts of our development community, both for our partners who create OpenBox Actions and for individual developers who have created compelling and unique integrations.  Through a joint effort with engineering and marketing, we redesigned our OpenBox directory for a structure that encourages more users to see and try your applications.


Among the key enhancements, you’ll see:

  • OpenBox Actions and API Applications are displayed.  You no longer need to have an OpenBox Action to have your project listed in our directory.  We started listing new iPhone applications and widgets such as for LinkedIn and Salesforce.  If you have an application that you’d like to promote, please let us know!
  • Categorization - Users will now be able to more easily find the applications that suit their needs, and thus make your applications more visible to the users you want.
  • Highlighting new integrations - Users are now shown a listing of OpenBox applications to add, rather than the applications they are already using.  This gives your work a better opportunity to be seen.
  • Enhanced description page - With a new UI, including room for a more detailed description, more links to your site and support, and a clearer area for user feedback,  your application can make a better first impression.

We think this is a good start, but we will continue to tweak the UI, and have plenty more features planned to further promote everyone’s efforts (think in-site messaging).   Stay tuned for more marketing opportunities and developer resources from our OpenBox team.

Post by Jeremy Glassenberg, Platform Manager